Privacy Notice

Omaelix Wellness decides how and why your personal data is processed, which makes us the data controller. You can reach us about anything in this notice at support@omaelix.com.

Omaelix Wellness is operated by NL Masina, trading as Omaelix, a sole trader in South Africa.

Account details such as your name, email address and password credentials. We use these to create and secure your account, to sign you in, and to send service messages. Legal basis: performance of our contract with you.

Health assessment answers such as your age, height, weight, goals, activity level, dietary preferences, allergies, medical considerations and household context. We use these to build your health profile and to generate your guidance. This is sensitive data, and we process it on the basis of your explicit consent, which you give by choosing to complete the assessment. You can withdraw that consent at any time by deleting your assessment or your account.

Plan, progress and activity data such as meals you plan or log, recipes you save, pantry and shopping items, habits and progress entries. We use these to keep your plan current and to show your progress over time. Legal basis: performance of our contract with you.

Preferences such as language, region, units, currency and notification settings, used to present the product the way you expect. Legal basis: performance of our contract with you.

Support messages you send us, used to answer you and to improve the product. Legal basis: our legitimate interest in supporting our members.

Usage, device and technical data such as IP address, device and browser type, pages visited, feature usage, and error logs. We use these to keep the service secure, to prevent abuse, to diagnose problems and to improve the product. Legal basis: our legitimate interest in a secure, working service.

Subscription status such as your plan, its state and its renewal date. Payment card details are never seen or stored by us; they are handled by our payment provider. Legal basis: performance of our contract with you and our legal obligations.

• Infrastructure and service providers who host our application, database, authentication, email delivery and error monitoring, and the model providers that generate guidance. They act on our instructions under contract.
• Paddle, our Merchant of Record, for the sale of Premium, subscription management, payments, tax compliance and invoicing.
• Professional advisers such as accountants and lawyers, where necessary.
• Authorities, where we are required to disclose by law.

We do not sell your personal data, and we do not share it for advertising.

Our providers may process data outside your country, including outside the UK and the European Economic Area. Where that happens we rely on appropriate safeguards, such as Standard Contractual Clauses or an adequacy decision, so your data keeps an equivalent level of protection.

We keep your account and health data for as long as your account is open. If you delete your account, we delete or anonymise your personal data within 30 days, except where we must keep records longer for legal, tax or accounting reasons, typically for up to seven years for transaction records. Security and error logs are kept for a short period and then discarded.

We apply appropriate technical and organisational measures, including encryption in transit and at rest, row level access controls that scope your data to your account, least privilege access for administrators, and audit logging of sensitive operations. No system is perfectly secure, but we take this seriously and review it regularly.

We use essential cookies and local storage to keep you signed in, to remember your preferences, and to keep the service secure. These are required for the product to work. We do not use advertising cookies. You can clear or block cookies in your browser, though parts of Omaelix will stop working if you do.

You can ask us to give you a copy of your data, correct it, delete it, restrict or object to how we use it, or send it to another provider in a portable format. Where we rely on your consent, you can withdraw it at any time, which does not affect processing that already happened.

Email support@omaelix.com to exercise any of these rights. We respond within one month. If you are unhappy with our answer, you can complain to your local data protection authority, or in South Africa to the Information Regulator.

Omaelix is not intended for people under 18. We do not knowingly collect data from children. If you believe a child has given us data, contact us and we will remove it.

We update this notice when our practices change. Material changes are announced in the app or by email, and the date at the top always reflects the current version.